SEO Rankings Tips
Link Popularity
Many of the biggest search engines like Google use
link popularity and link anchor text as the most important
factor in rankings.
- Submit your site to directories like DMOZ. There are hundreds of directories that will
give you decent PageRank and some traffic. I especially recommend it for brand new sites
that usually have less success exchanging links (see point 2). Our sister site has numurous
list of the best free
& paid directories.
- Increase the number of external links coming
into your site by starting a link exchange program.
- Ask sites that link to your competitors
to link to your site. To find out which
sites are linking to your competitors,
visit a search engine and enter, "link:" followed
by your competitors' domain name.
Example: link: www.abccompany.com
- Find sites that accept site submissions.
Visit your favorite search engine and do a
search for: : "add url" "your keywords"
- Add content that will attract sites to link
to you.
- Within your web site, ensure that you link
your internal web pages to each other. Add a
Site Map. Ensure that you have links to your
most important pages on every page of your site.
This will maximize the PageRank to your important
pages.
- Paid advertising is another method to gain links. If possible, you should purchase
links from sites with a similar topic to yours.
Are all links created equally?
No. The search engines are striving to give more credit to links that are from related
sites (sites with the same topic).
Is it possible to have too many links?
As a matter of fact, it is. Google tracts the history of links and may penalize a site
that gains too many links in a short period of time.
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